Vendor-reported figures — source: personetics.com
BMO Financial Group, one of North America's largest banks serving a large customer base, needed to deepen customer engagement in an increasingly competitive digital banking landscape. Traditional product-push approaches were not driving the engagement levels needed to build primary banking relationships and grow share of wallet.
BMO partnered with Personetics to deploy an AI-powered engagement banking platform that delivers personalized financial insights and savings recommendations to customers. The platform analyzes transaction data to generate contextual, actionable insights that help customers make better financial decisions. BMO also launched a Savings Amplifier feature powered by Personetics AI that automatically helps customers reach personal savings goals.
BMO's customer engagement increased significantly after deploying the Personetics platform, with the bank reporting that engagement metrics across digital channels grew substantially. The AI-powered Savings Amplifier helped customers reach personal savings milestones, strengthening primary banking relationships and driving customer growth that produced measurable business outcomes.
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